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UPDATED: Whole Foods Market & The Sociopathic Business Model™

UPDATED: Whole Foods Market & The Sociopathic Business Model™

UPDATED: June 25, 2015:  Whole Foods accused of massive overcharging (below the original story)

Updated: November 17, 2014 (below)

November 15, 2014

Uncovering the whole story on Whole Foods Market: Case Study


John Mackey, Co-CEO of Whole Foods, and Marc Gafni on ‘The Unique Self of Business’

Earlier this week this site called for a boycott on Whole Foods Market until they cut financial ties with known child rapist Marc Gafni and his organizations Success 3.0 Summit and Center of Integral Wisdom (CIW). Whole Foods Market was the Premium donor at the most recent Success 3.0 Summit held in Colorado.

That may prove to be more difficult for Co-Ceo of Whole Foods Market, John Mackey as he and Gafni and are both part of the leadership of Success 3.0 Summit as well as on the Executive Board of Directors at Center for Integral Wisdom who presents the Summit.

It appears that Mackey and Gafni are board buddies. So the next time consumers decide to buy one of the top ten items at Whole Foods Market know that it’s going to support a rapist.

1) 365 Everyday Value Extra Virgin Olive Oil 100% Mediterranean Blend

2) 365 Everyday Value Organic Whole Milk

3) 365 Everyday Value Organic Wild Blueberries

4) 365 Everyday Value Organic Grade AA Unsalted Butter

5) 365 Everyday Value Organic Grade B 100% Maple Syrup

6) 365 Everyday Value Organic 2% Reduced Fat Milk

7) 365 Everyday Value Organic Boneless Skinless Chicken Breasts

8) 365 Everyday Value Grade AA Unsalted Butter

9) Whole Foods Market Italian Sparkling Mineral Water

10) Whole Catch Wild Alaskan Sockeye Salmon Fillets


Mackey famously announced in 2007 he was only going to take $1 salary and make everyone’s paychecks within the organiztion public. And he doesn’t take any bonuses, stock awards or options awards, either! What a guy!

“I have reached a place in my life where I no longer want to work for money,” he wrote in a letter to employees in 2007. “The tremendous success of Whole Foods Market has provide me with far more money than I ever dreamed I’d have and far more than is necessary for either my financial security or personal happiness.”

But what about the money that Whole Foods Market donates to a program like Success 3.o Summit and did that money first go through the parent company in Europe Center for Integral Wisdom (CIW) perhaps for a tax break?  What if Mackey isn’t taking a paycheck but he’s still getting paid? If that’s the case, well then, that would be inconsistent & contradictory language to action.

Checklist-of-Characteristic-of-The-Sociopathic-Business-Model (1)

We’ve certainly seen this happen in other industries like medical device who create and fund healthcare advocacy groups  that in turn create “Summit’s or Forums” which mask where the money is coming from. It would certainly explain why the Success 3.0 Summit is invitation only; and let’s just say these guests don’t usually have trouble believing their own hype so it makes them very easy pawns in a much bigger game.

And it appears that Marc Gafni, child rapist, former rabbi, and board buddy to Co-Ceo of Whole Foods Market, John Mackey, has decided to add a doctorate in philosophy from  from Oxford University, England to his title, as he know goes by Dr. Marc Gafni.  Except there isn’t an Oxford University in England-it’s University of Oxford, Oxford, England.   Well, that’s certainly inconsistent & contradictory language to action. 

Marc Gafni bio 11 15 2014 1

He holds a doctorate in philosophy from Oxford University

Marc Gafni Oxford University England

He earned his doctorate from Oxford University in England…

I’ve reached out to University of Oxford for verification of Gafni’s doctorate as there is no Oxford University. As with all Case Studies this one is still evolving.

UPDATED: 11/17/2014

Response from University of Oxford indicates  handwritten signed consent from the student in question is necessary as part of their Data Protection. Well that certainly works on in someone’s favor.

Univeristy of Oxford Response to Gafni 11 17 2014

Please join: BOYCOTT Whole Foods for Financially Supporting Child Rapist  and please share on social media to help spread the word and force accountability from Whole Foods.

June 25, 2015 UPDATED

Whole Foods Market Services is aware (again) and refuses to comment.

Whole Foods Market Services is aware (again) and refuses to comment.

The latest Whole Foods news of massively overcharging their customers shouldn’t come as a surprise to frequent readers of this site as its been demonstrated they have a pathological history of failing to recognize the rights of others while manipulating the facts. True to The Sociopathic Business Model™ form all accomplices (consumers, employees & taxpayer) eventually become victims (overcharged consumers).  Again there are different levels of victimization but that does not mean any one victim should be dismissed.

That’s according to the New York City Department of Consumer Affairs, which says it has uncovered “systematic overcharging for pre-packaged foods” at the city’s Whole Foods stores.

“Our inspectors tell me this is the worst case of mislabeling they have seen in their careers,” said Julie Menin, the department’s commissioner.
New York officials said that its investigation of 80 different types of pre-packaged products found none had correct weights, and that that 89% of packages violated federal rules for how much a package can deviate from actual weight.
The overcharges ranged from 80 cents for a package of pecan panko to $14.84 for a package of coconut shrimp. Among the other findings:

• Vegetable platters priced at $20 per package were overpriced by $2.50 on average. One package was overpriced by $6.15.

• Chicken tenders were overpriced by an average $4.13 a package.

• Packages of berries, going for $8.58, were overpriced, on average, by $1.15 a package. CNN Money

If you needed more reason to boycott Whole Foods, there it is!

  • Ash Girl

    Very dissappointed in Whole Foods, I shop there and own its stock. How could John Mackey, a seemingly savvy individual, fall under the influence of this unsavory character, whose own website is his own worst condemnation, it is so bloated with hubris and hyperinflation. “Rabbinical lineage holder in Bible, Talmud and Kabbalah” – what does it even mean? As a descendant of a prominent rabbinical lineage myself, I’m perplexed.

    November 17, 2014 at 6:23 pm
  • crow

    Gafni goes from one con to the next – this whole idea of spirituality and the corporate world is just his latest effort to try desperately to make a name for himself. He has gone through Orthodox Judaism, Reformed Judaism and various forms of New Age type spirituality, most notably, trying to affiliate himself with Ken Wilbur of Integral Theory. He is always eventually exposed and he then relocates and starts up again from a new angle. He is a sociopath and has absolutely no conscience about his behavior or any of the people he has hurt over the years. He will do anything for attention. He craves an audience. He likes to talk with a hand held microphone even when it’s unnecessary because he fancies himself a stand-up comedian. More than anything he wants a cult following but he really has nothing offer. He only has a handful of actual followers.

    His biography says he is the father of four children – doesn’t that sound cozy? What it doesn’t say is that they are from 3 different mothers. He abandoned the first child completely and has never had a relationship with her. He walked off from his 2 sons when they were still young, and cheated on his “committed relationship” partner when she was pregnant with his last child. The guy is nothing but a scummy con man.

    His list of titles and accomplishments are misleading – they sound good but have little substance. He is always starting some new project; he has other people do all the work and none of them ever last. I’ve followed this guys retreat from place to place for years now. Would really like to see this guy exposed for good.

    November 19, 2014 at 12:04 am
    • Bella

      The proper term is “Reform Judaism.” Just saying. (There is a Reformed Church in Christianity, but the term for the movement in Judaism is “Reform.”)

      December 26, 2015 at 4:16 pm
  • Jason

    There’s lots more on Gafni’s loooooooong and sordid history of abuse and predatory behavior at these links (among others; just google GAFNI ABUSE):


    Be sure to read the comments; they fill in a lot of key information.

    I knew him well back in the day and he hasn’t changed a bit. He is definitely a sociopath who has charmed and fooled and ultimately betrayed many otherwise very smart people (like John Mackey). But his supporters and sycophants all eventually wake up to the horrible truth of his darkness and complete lack of integrity; he’s been thrown out of the Jewish world, was chased out of Israel by the police, was dumped by his publisher Sounds True, was kicked out of the Integral world…the list goes on and on and on. His entire life is one scandal after another.

    A Whole Foods boycott won’t work (John Mackey’s involvement with Gafni is totally independent of Whole Foods), but it’s important to at least let as many people as possible know the dark side of this disturbing character, and to warn potential victims to stay far far away. So thank you for these posts!

    November 19, 2014 at 4:41 pm
  • crow

    As for his Doctorate from Oxford…

    This has come up before, too. His time at Oxford was much like his time at other places – assistants do the work and Gafni puts his name to it. This is one of the many times he will be accused of plagiarism. He did receive a Doctorate of Philosophy degree from the University of Oxford. There is a difference between a Ph.D in the United States and a D.Phil from Oxford. Something like the rank of Captain occurs in both the Army and Navy but they have different status and requirements to reach the corresponding level of responsibility. Gafni would claim the Ph.D title and had twice been notified by Oxford to stop doing so. He finally did and now puts D.Phil after his name and likes to be referred to as “Doctor”. I suppose it is technically correct, but most people whose titles are mostly honorary are not so pretentious.

    November 20, 2014 at 10:41 am
  • Pastor Jim
    December 9, 2014 at 5:54 am
  • Sandy Armus

    Marc Gafni has no moral compass. I will no longer be shopping at Whole Foods. If the CEO thinks anything this person has to say is of any value then perhaps he should look inside himself and check his moral compass. Too bad he didn’t do that before associating with Mr. Gafni.

    December 30, 2015 at 6:51 pm

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