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KILLING MY CAREER

Updated: Why I Still Will Never Buy Coobie Products: The Sociopathic Business Model™

June 4, 2014 Updated The word "Ambassador" is the marketing world’s idea of spinning a formerly prestigious title while pretentiously applying it to  someone willing to basically help brand their product in exchange of goods.  Ethical companies and their representatives will disclose the elements of the arrangement creating transparency for the consumer. Source My inquiry...

MIT: Social Media Marketing Doesn’t Work? Let Them Eat CAKE™

June 3, 2014 MIT Sloan Management Review Nicholas Carr wrote a now infamous piece in Harvard Business Review entitled IT Doesn’t Matter. Although the controversial title certainly grabbed readers’ attention, the underlying point of the article was more nuanced.   The rising digital tide raised all ships, and...

Monica & Hillary The Sociopathic Business Model™

June 3, 3014 So this is an interesting one; and, one that shockingly has nothing to do with politics, at least for this exercise.  I just finished reading Monica Lewinsky’s piece in the June 2014 Vanity Fair, Shame and Survival.  I will say I’ve never really...

Twisted on Twitter: More than 30% Are Mobile Only!

UPDATED: August 22, 2014 May 3, 2014 From:  Marketing Land According to the new “Mobile Path to Purchase Study” from xAd and Telmetrics (conducted by Nielsen), mobile devices continue to grow in importance for consumers. Now in its third year, the study found roughly half of survey respondents...

What Happens if the FDA Revokes a 510K Should All Predicate Devices Follow?

June 3, 2014 The 510 (K), is a clearance the government gives to medical devices based off of substantially equivalent  or similar device (known as a  predicate device) already placed into one of the three classification categories.  To super simplify let's say a Crazy Straw was a new medical...

No (to Steve) Jobs Yes to OMD & CMU Please

June 2, 2014 Last night Halt and Catch Fire, AMC's new show about computer programming and engineering in the 80's, took a lot of us back to the era where most homes had a "Speak N' Spell," (and yes we all tried to spell "fuck"); and, (personally)...